With a steep rise in the use of mobile devices, responsive web design has become a “big thing” in the digital landscape. But if you’re not a designer or someone new to the web designing field, you must understand what the term means.
By implementing a responsive web design to a business’s website, one can unlock several benefits to help their business grow. Marketers and business owners should learn the concept of responsive design to solve many problems for their websites.
They can also take help from the best web design and development company in Gurgaon to get started with responsive design.
If you want to know why a business needs a responsive web design, this article is for you.
What Is Responsive Web Design?
Responsive web design is a web designing approach that involves making dynamic changes in a website’s appearance to make it fit the screen size on which it is viewed.
Note: A responsive website is separate from a mobile-friendly website.
Want To Know Why?
A mobile-friendly website looks good on mobile devices but shows glitches and is harder to navigate when viewed on high-resolution devices.
On the other hand, a responsive website is optimized for all screen sizes. It is easier to navigate these sites and help potential customers quickly find the information, products, or services they are looking for.
That’s why most businesses find the top website design and development company in Faridabad to get their website responsive.
Why Invest In Responsive Web Design?
If you’re dwelling on this question, let us clear your head a bit. Here are some points that will explain the benefits of getting your business website responsive.
More Traffic From Mobile Users
There was a time when businesses used to create two versions of their website; one for mobile and another for desktop. Still, some businesses continue to follow the tradition. In the ever-changing digital environment, maintaining two separate website versions is costly and time-consuming.
Therefore, having a single responsive website can help businesses elevate their presence cost-effectively.
A responsive website also offers a flawless viewing experience to mobile users, making them stick with the brand for longer. Better retention leads to more conversions, sales, and revenue.
Offers A Seamless User Experience
One thing that makes a website responsiveness a must-have is the exquisite way it appears on different devices.
It ensures that your website appears well on all devices, like desktops, mobile phones, laptops, and tablets. No matter what the screen size is, all the elements of the site will adjust to it to offer a seamless user experience.
Responsiveness takes the pain of customers of scrolling through endless pages, jumbled text, and de-align images by making everything on the site smooth and flawless.
Such experience ensures that a user will return to the website. To create a scenario like this, it is worth investing in a responsive website design to outrun competitors.
Boost SEO Efforts
Responsive websites are likely to get a higher rank on SERPs. Google considers “User Experience” or “UX” a ranking factor that a responsive web design ensures. Such websites are user-focuses, making potential customers turn into loyal customers.
Google suggests a responsive website design pattern. Similarly, it makes for a good user experience by boosting SEO efforts across all platforms and rewarding with a better ranking.
Most businesses find it critical to update or refresh their website’s appearance. But it is expensive and, at the same time, time-consuming to find the right website designing and development company in Gurgaon to carry the task for you.
A responsive web design gives you the power to handle every aspect of the site and make changes easily and quickly.
In addition, having a single website for all screen sizes makes it easier to manage your web presence. Business owners will not have to go through the hassles of updating their mobile or desktop site separately on different social media handles. A single link on social media will help businesses get the right visitors that are more likely to convert. Responsiveness takes the stress out of managing an online presence.
A Few Cons Of Responsive Web Design
- It is not necessary that all sites will look good on all devices.
- There might be chances that you want to target different users based on the device they use, which is difficult with a responsive website.
- It is not easy to create a web design that is responsive and unique to your branding.
All these cons may make you rethink your decision to go for a responsive web design. But no worries! With the help of a reliable website design and development company in Faridabad, one can overcome all these challenges.
Having a responsive website can help you in several ways. It saves you money and maintenance time and also helps to convert and retain more customers in the long term.
Creative Brainweb is a reputed, reliable, and experienced website designing & development agency in Faridabad that can help you get started with responsive web design.
So, what are you waiting for? Contact us at https://creativebrainweb.com/.